Door crashers: Check out our best Black Friday 2023 deals


November 20, 2023


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Door Crashers - Black Friday

Black Friday 2023 is upon us, which means outdoor lovers and sensible shoppers across Canada will join in to find great deals, get a head start on their holiday shopping, or simply snag top-brand clothing and gear at the best prices of the year. Time to fill your cart with high-quality equipment and get yourself or your loved ones ready for the next season of outdoor fun!

Here, the SAIL team gives you a sneak peek at the amazing deals coming up this Black Friday. There will be massive discounts available throughout the stores and online from November 20 to December 1, so it’s your chance to save big on the gear you need to spend more time outside.

Stock and prices are confirmed at the time of publishing, but they can change at any time.

In this article you will discover our best Black Friday 2023 deals on:

  1. Winter clothing
  2. Boots & shoes
  3. Winter equipment
  4. Hunting & fishing gear
  5. Outdoor equipment

Our best Black Friday 2023 deals on winter clothes

The cold season is fast approaching, but there’s still time to get your hands on well-designed, reliable winter clothes that will keep you warm, dry, and comfortable right until spring. Take advantage of discounts on every kind of winter clothing, from extra-warm parkas to lightweight jackets perfect for layering.

63.6% off on the Ookpik Dakota Men’s Down Parka

Ookpik Dakota Down Parka Mens

Packed with 320 g down insulation, this lofty parka is ready to face biting winds and sub-zero temperatures. Its versatile style and practical features make it a perfect everyday jacket. Put it on to conquer whatever winter throws your way, dressed in unwavering warmth and style.

  • Regular price: $549.99
  • Black Friday price: $199.99

50% off on the Borealis Victoria 2.0 Women’s Down Jacket

Borealis Victoria 2.0 Womens Down Jacket

This is a jacket you can wear in winter and all through the year, perfect on its own or layered with other pieces. With its sustainable down insulation and thin, lightweight construction, this sleek and versatile jacket is ideal for active outdoor pursuits or everyday wear.

  • Regular price: $159.99
  • Black Friday price: $79.99

55.2% off on the Mulaz Women’s Jacket

Karpos Mulaz Mens Jacket

This lightweight, form-fitting thermal jacket is a great option for cold-weather outdoor activities. Its synthetic insulation provides a high level of warmth while remaining breathable. It also retains its insulating properties when wet, which is a big plus if you face unexpected flurries or intend to break a sweat in the great outdoors.

  • Regular price: $290
  • Black Friday price: $129.99

56.3% off on the Mulaz Men’s Jacket

With its warm synthetic insulation and Durable Water Repellent (DWR) finish, this thermal jacket is made to withstand all kinds of weather conditions. Its versatile look and handy features make it a great jacket to wear as you move, commute, or make your way across vast open spaces.

  • Regular price: $275
  • Black Friday price: $119.99

51.5% off on the Columbia Lay D II Women’s Down Winter Jacket

Columbia Lay D II Down Winter Jacket Womens

This comfortable and stylish winter jacket is equally at home on the slopes and on the city sidewalks. It combines a waterproof-breathable exterior, Columbia’s famous thermal-reflective lining and a comfy 550-fill power down insulation for optimal warmth in low temperatures.

Regular price: $309.99
Black Friday price: $149.99

Our best Black Friday 2023 deals on footwear

Gear up for the trails with a pair of sturdy, durable hiking boots or shoes that will protect your feet wherever they take you. Whether you prefer to hike in winter or in the warmer seasons, you will find reliable options that suit your needs – all at unbeatable prices.

50% off on the Merrell Accentor 3 Mid Men’s Waterproof Hiking Boots

Merrell Accentor 3 Mid Waterproof Hiking Boots Mens

With these grippy, waterproof mid-height boots and their sturdy rubber toe cap, your feet will be protected from the elements and from any obstacle you might encounter on the trails. Packed with technical features and quality materials, they provide all-day comfort and infallible performance for all your hiking needs.

Regular price: $179.99
Black Friday price: $89.99

56% off on the Borealis Knowlton Men’s and Women’s Hiking Boots

Borealis Knowlton Hiking Boots Mens

Move with ease through mud, branches, and rocks with these durable hiking boots for men & for women. Their moulded EVA midsole and sturdy rubber outsole provide support and comfort as you meander the trails, while their internal waterproof membrane ensures your feet stay dry along the way.

  • Regular price: $159.99
  • Black Friday price: $69.99

53.8% off on the Borealis Bromont Women’s Hiking Shoes

Borealis Bromont Hiking Shoes Womens

Perfect for all your outdoor adventures from spring to fall, these waterproof and breathable hiking shoes provide great comfort and stability on any type of terrain thanks to their non-slip outsole, moulded rubber toe cap and stabilizing shank in the midsole.

  • Regular price: $129.99
  • Black Friday price: $59.99

Our best Black Friday 2023 deals on winter gear

The best way to embrace winter is to step outside, breathe in the crisp air, and let the snow-covered spaces become your playground. Whether you’re drawn to familiar trails or looking to discover hidden gems off the beaten path, all it takes is a pair of snowshoes to transform your winter days into exhilarating snowy adventures.

50% off on the SAIL Summit 2.0 Unisex Snowshoes

SAIL Summit 2.0 Snowshoes

No matter what kind of surface you encounter on (or off) the trails, these snowshoes provide great traction and stability. Their sturdy aluminum frame and secure adjustment system let you float over packed snow, icy patches, or thick powder, and you can take them anywhere in their convenient carry bag.

  • Regular price: $259.99
  • Black Friday price: $129.99

50% off the SAIL Back Country 2.0 Unisex Snowshoes Kit

SAIL Back Country 2.0 Snowshoes Kit

These adventure-ready snowshoes are a versatile pair that will adapt to all types of snowy and frozen terrain. They feature an abrasion-resistant aluminum frame that’s both lightweight and strong, ergonomic buckle bindings, and aluminum crampons for traction. Their carry bag also contains a pair of telescopic poles with two different types of baskets you can attach depending on the conditions.

  • Regular price: $159.99
  • Black Friday price: $79.99

Our best Black Friday 2023 deals on fishing and hunting gear

Can’t wait for the next fishing or hunting season? Whether you’re eager to sit patiently and wait for your prey to come out, walk around in camouflage gear, or cast from the lakeshore, there’s one thing that’s always true: quality equipment can help you turn every hunting or fishing outing into a successful one.

SAIL Reversible Hunting Hooded Jacket, Women’s (85% off), Men’s (50% off)

Womens Reversible Hunting Hooded Jacket

Designed specifically for hunters, this reversible insulated jacket is sure to come in handy in the wild. On one side, it’s a sleek, all-purpose black jacket you can wear anywhere; on the other, it’s a water-resistant, perfectly silent camo jacket that lets you move around stealthily when you’re on the hunt.

  • Regular price: $169.99
  • Black Friday price: $25.52 (women’s) – $84.99 (men’s)

43.48% off on the SAIL Huntress Women’s Waterproof 3-in-1 Hunting Hooded Jacket and Colossus Men’s Waterproof 4-in-1 Hunting Parka

SAIL Colossus Mens Waterproof 4-in-1 Hunting Parka

Stay out of sight and protected from the cold, wind, and precipitation with one of these practical waterproof hunting jackets for women or for men. Their silent, camo pattern fabric and adaptable construction let you blend into the background and provide all the comfort and protection you need for spending long hours in the great outdoors. Both models feature a detachable overcoat and jacket so you can adapt to the situation and weather conditions.

  • Regular price: $229.99
  • Black Friday price: $129.99

40% off on the Quantum Array 30 Spinning Reel

Quantum Array 30 Spinning Reel

This reliable and versatile spinning reel has what it takes to meet (and even exceed) your expectations. Crafted for durability, it offers a nice, smooth feel and high-performance action. Its gear ratio makes it ideal for fishing techniques like trolling, jigging, or any other one that requires quick and efficient retrieves.

  • Regular price: $49.99
  • Black Friday price: $29.99

Our best Black Friday 2023 deals on outdoor equipment

Whether you enjoy paddling on the lake, running through forest trails, or hiking quietly to contemplate nature’s wonders, the right equipment makes everything ten times better. Take advantage of these deals to get ready to explore and geared up for the great outdoors.

50% off on the SAIL Escape Backpack (10 L)

SAIL Escape Backpack 10 L

Designed with hikers in mind, this comfortable and practical backpack is perfect for all your outdoor adventures. Its waterproof exterior and handy pockets keep your things dry, organized, and easily accessible whenever you need them.

  • Regular price: $11.99
  • Black Friday price: $5.99

50% off on the NRS Vapor PFD


With padded straps and mesh panels for optimal comfort and breathability, this PFD is all about feel and ease of movement. Its flexible and soft material hugs the body without restricting movement so you can have fun on the water and enjoy your favourite nautical activities for hours on end.

  • Regular price: $119.99
  • Black Friday price: $59.99

50% off on the Tasco Essentials Roof Prism 8x 21 mm Binoculars

Tasco Essentials Roof Prism 8x 21 mm Binoculars

These pocket-sized binoculars are a compact yet effective model that gives you a bright and clear view when you want to scan the horizon or observe the wildlife that surrounds you. Though small and lightweight, they are built tough and ready to be used on all your adventures in the vast open spaces.

  • Regular price: $30.99
  • Black Friday price: $15.49

*At the time of publication, all items above were available online or in stores. Stock levels may vary.

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